After winning Hip Hop Artist of the Year at the Boston Music Awards (for the second time in a row!) last Sunday, Moe Pope must be flying high. Whether intentional or not, the debut of his latest video on XXL feels like a victory lap; one more step on the path from regional hero to national recognition.
Narrative: One man vs. the unseen hand of a crazed animator. Rockets are launched, bombs are dropped and monsters attack as he makes his way through Boston’s streets and onto the Orange Line. Last stop: Moon Base.
Performance: Nate Marsden of Boston favorites Bearstronaut spits Moe’s rhymes as he takes a fleet footed tour around Beantown.
Song: Built on a beat that finds Pope’s long time producer Rain channeling a smoked out HAL, the track rides a fine line between breezily laid back and busily banging. However it hits your ears, it’s pulsating with positive thoughts and the braggadocio of a rapper who knows he owns his city. This is one’s on repeat for days.
Why You Should Watch It: The animation is dense and functions like a Pop Up Video done by Mad Magazine. As Pope’s literary lyrics stack up, they aren’t just illustrated by director and animator Matthew Watkins - they’re cross-referenced with pop culture and layered with dozens of winks, nods, and jokes. I’ve watched the clip five times and keep catching new details hidden in the background or flashing by at nearly light speed.
Chris Cullari | Beat-Play Ambassador Los Angeles | @ChriswithMWL | Music Without Labels & Beat-Play, LLC